Our Philosophy
We believe that the next wave of groundbreaking companies will arise from founders who are innovating in underserved markets. India presents a dynamic ecosystem for such innovation. Our focus is on how startups address challenges faced by both consumers and small to medium-sized businesses in India. In contrast to economies where technology often disrupts established business and cultural practices, growth in India requires adapting to these practices and supporting their evolution rather than attempting to change them. Founders who understand and cater to this nuanced challenge are the ones we find most thrilling.
Finding the right startup
As early-stage investors, our foresight into a startup's potential hinges on our grasp of the founder's vision and thought process. We delve into emerging or sometimes entirely new sectors, wielding technology that hasn't yet been proven to an audience that might be unfamiliar with its operation. Consequently, the founder's insight and drive become our guiding beacon for investment decisions.
Our selection methodology is thorough yet approachable. Beyond the analytics, we prioritize understanding the founder on a deeper level, assessing their passion and capability to tackle the problem at hand. When a founder captivates us with their vision and determination, we're not just investors; we lead the investment round, demonstrating our commitment to their potential rather than merely contributing as minor stakeholders.
Our Story
As second-generation entrepreneurs, we, Rohan and Arjun, have pivoted from spearheading our own ventures to nurturing the seeds of innovation as early-stage investors. Our inaugural enterprise, Investopad, served as a crucible where we encountered a host of brilliant minds and had the privilege of channeling our personal funds into their groundbreaking ideas.
Our passion lies in collaborating with founders at the most exhilarating phase: the inception of their ideas and the crafting of their product's initial blueprint. Driven by the desire to replicate this invigorating experience, we launched Good Capital in 2019. Our mission is to empower a new breed of visionaries who are harnessing technology to sculpt the future of India.